The online training, “Media Production for Publicizing Community Products and Services,” under Khon Kaen University’s U2T Project, took place on 30 June 2021 from 9:00am-12:00pm. It was organized by Asst. Prof. Dr. Arunee Promkham, the head of the Department of Agricultural Extension and Agricultural Systems, Faculty of Agriculture, Khon Kaen University.

The training attracted 26 university students and recent graduates working for the U2T Project in Khok Sa-nga Subdistrict, Phon District and Ban Thaen Subdistrict, Chonnabot District in Khon Kaen. Media production knowledge and skills gained from the workshop will be applied toward publicizing the products and services already available in these communities.

The trainer, Mr. Paisarn Ekawat, a scholar in audiovisual media affiliated with the Department of Agricultural Extension and Agricultural Systems, covered topics such as digital media design, media designing tools, and multimedia (VDO) production.

The event was a continuation of Asst. Prof. Dr. Arunee’s work as a U2T coordinator. While overseeing U2T work in Khok Sa-nga and Ban Thaen Subdistricts, she realized the benefits that enhanced media production skills would have for publicizing the high-quality products and outstanding people in the area. Not only would successful PR lead to market advantages, it would help to spread knowledge of project activities to the general public.

Topics included were: 1. Digital Design, 2. Design Value, 3. Principles of Quality Design, 4. Artistic Elements, 5. Media Designing Tools, 6. Multimedia Production, 7. Multimedia Scriptwriting, 8. Photography Techniques, and 9. Sequencing. In terms of workshop components, training participants practiced doing Mockups and E-Books.

Finally, the project would like to thank Mr. Paisarn for his collaboration and the support that he offered throughout the training. It is hoped that the session was beneficial to the graduates and students who attended and that all participants will be able to apply and build on what they learned to carry out media production for the project.

News: Miss Chonticha Phulakorn (Student from the Faculty of Science and U2T project worker in Khok Sa-nga Subdistrict, Faculty of Agriculture, KKU)

Photography: U2T Project Work Team, Khok Sa-nga Subdistrict, Faculty of Agriculture, KKU

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Time Higher Education or “THE” announced The Social Impact Ranking 2019 – KKU ranks between 101-200 of the world and the first of Thailand

April 3, 2018 – “THE” or Times Higher Education, a leading university ranking institution in England that is accepted by all universities in Thailand announced the university ranking in THE Social Impact Ranking 2019 or the universities that carry out social responsibility work and bring impact to the social. The ranking in this category is the first time and Khon Kaen is ranked within 101-200 of the world and the first in Thailand. This ranking is under 11 out of 17 Sustainable Development Goals (SDGs) of the United Nations based on THE World University Impact Rankings 2019 (March 3, 2019). The first 4 social impacts that KKU scores the highest are: 1) promoting quality, equity and life-long education; 2) promoting good health among all age ranges; 3) lessening income gaps both in the country and internationally; and 4) coordinating with all sectors in the world for sustainable development.

Assoc. Prof. Charnchai Panthongviriyakul MD, President of Khon Kaen University said that during the past period, KKU has implemented many missions under the theme ““The University that devotes to the Society” or social devotion. This has led to the university’s high social impact. Besides teaching and research, we have served the community in 3 categories: 1. Education – KKU has implemented the Mathematics Education Project – developing school students, proficiency through KKU Smart Learning innovation, which will upgrade educational quality at primary and secondary levels. 2. Social – We have a poverty-solving project for communities in the Northeast based on knowledge in agriculture and technology, which solves occupational gaps and raise the quality of life of Isan people. 3. Health – Since KKU offers a lot of programs and carries out research work in health sciences, we have found solutions to many health problems of the people such as cascap, palliative patient care, solution of chronic kidney disease, etc. all of which have been conducted as social responsibility. This is why Khon Kaen University is ranked the highest in Thailand under the Social Impact Ranking 2019.

Assoc. Prof. Kittichai Triratanasirichai, former KKU president, who gave the philosophy, “The University that Cares for the Society” said, “What we have thought and done is social responsibility and problem solving. We have clear processes and approaches with indicators. This is why we are ranked the first in Thailand for social dedication. In fact, this concept emerged when I was the president. We thought there should be a caption that represents KKU, which has been for a long time a university that devotes to the social. We therefore came to a conclusion that Social Devotion should be the term that best explains what we have done. Our research work does not remain on the shelf but can be used to sustainably solve social problems. We are proud of this and we know that it is KKU’s success, the success we have continuously implemented. We believe that this will remain and will be carried out for a long time into the future until it becomes DNA of all professors, students, and staff members.

https://www.timeshighereducation.com/rankings/impact/2019

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